Fake Letters From the CEO — And Why They Work

How attackers exploit internal trust — and why you should check even “your” emails.

Some attacks don’t start by hacking your systems.
They start by hacking your trust.

A well-timed, convincing email that looks like it’s from your CEO, CFO, or team lead can do more damage than any malware — because it bypasses the firewall in your head:
“I know this person. I can trust this email.”

Why Fake CEO Emails Work

Cybercriminals use business email compromise (BEC) or CEO fraud because:

  • People trust messages from higher-ups
  • Urgent requests discourage double-checking
  • Internal pressure makes employees act fast

The attacker doesn’t need to break in — just to look like they belong.

What They Usually Ask For

  1. Urgent wire transfers
    “We’re closing a deal. Transfer $18,500 to this account today.”
  2. Sensitive data
    “Send me all employee tax forms for a quick review.”
  3. Login credentials
    “I can’t access the shared drive. Can you send me your link?”
  4. Gift cards for ‘clients’
    “We need $2,000 in Amazon cards today — send me the codes.”

These work because the requests sound reasonable in context — and because they appear to come from someone with authority.

How They Look So Real

Attackers can:

  • Spoof email addresses to match your domain
  • Use lookalike domains (e.g., john.s@conpаny.com with “n” instead of “m”)
  • Forward old email threads for context
  • Copy tone, signature, and formatting from public or stolen emails

Sometimes they’ve read your internal comms before striking — thanks to a compromised mailbox.

Why Even “Your” Letters Deserve Checking

You might think:
“If it’s from my CEO’s email, it must be real.”

Not anymore. If an account is compromised, the attacker can:

  • Reply to existing threads
  • Start new ones that look routine
  • Insert malicious links or attachments in an ongoing conversation

In these cases, the danger isn’t spotting a fake domain — it’s spotting a fake request from a real account.

Simple Defenses That Actually Work

  1. Verify unusual requests
    Call or message the sender through another channel, especially if it’s urgent or involves money/data.
  2. Use strong authentication
    Enable 2FA/MFA for all email accounts.
  3. Watch the tone and timing
    Is your CEO sending money requests at 11:47 PM on a Sunday?
  4. Limit public details
    Don’t list direct emails for execs publicly if you don’t have to.
  5. Train for red flags
    Run phishing simulations — include “internal” scenarios.

Final Thought

Fake CEO emails work because they use something no firewall can block: trust. That’s why prevention is less about technology — and more about verification habits.

Because in the moment, the question isn’t:
“Does this look like my CEO?”
It’s:
“Have I confirmed it is?”